Project details
Category
Copywriting, Radio
Jingle Nicovita
This was a jingle I wrote based on the popular Spanish song “Palante” by the singer Alberto Plaza. It was created as a hymn for an end-of-the-year employee celebration event.
Lyrics in Spanish
Cuando resulta todo difícil
Cuando no sabes que esperar
Cuando la incertumbre te abruma
Se nubla todo y parece
Que nada va a mejorar
Desafíate, no te conformes
Busca una nueva oportunidad
Anticípate a lo que viene
Une a toda tu gente
Y lejos podras llegar
Palante palante camina
No te detengas jamás
Asume los retos con fuerza
Todo se puede lograr
Toma la iniciativa
Trabaja junto a tu equipo
Y resultados tendrás
Palante palante camina
No te detengas jamás
Palante palante con fuerza
Que así podrás superar
La meta que andas buscando
El objetivo deseado
Que tú quieres alcanzar
Basta de los que no se adelantan
Basta de los que empujan pa atrás
No hay imposibles en este mundo
Tienes que encontrar el rumbo
Y usar tu creatividad
Haz que las cosas siempre sucedan
Confía en tu gran potencial
Porque cuando el deseo es profundo
Eres el mejor del mundo
Y no hay quien te pueda parar
English Translation
When everything is difficult
When you don’t know what to expect
When uncertainty overwhelms you
Everything gets cloudy and it seems
that nothing is going to get better
Challenge yourself, don’t settle
look for a new opportunity
Anticipate what is coming
Unite all your people
And far you can go
palante palante walks
never stop
Take on challenges with strength
everything can be achieved
Take the initiative
Work together with your team
and you will have results
palante palante walks
never stop
Palante palante with force
That way you can overcome
The goal you are looking for
the desired goal
What do you want to achieve?
Enough of those who do not anticipate
Enough of those who push back
There are no impossible in this world
you have to find your way
And use your creativity
Make things always happen
Trust your great potential
Because when the desire is deep
You are the best in the world
And there is no one who can stop you